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What is RIF?
Reading Is Fundamental, Inc. (RIF) is a national, non-profit organization headquartered in Washington, D.C. It has a staff headed by a president and a chairman of the board. RIF is a program designed to motivate children and young people to read by offering them attractive paperback books that are uniquely relevant to their needs and interests.
Reading Is Fundamental strives to put the FUN in reading and prepares and motivates children to read by delivering free books and literacy resources to those children and families who need them most.
Founded in 1966 by Mrs. Margaret C. MacNamara, RIF is the oldest and largest children's and family nonprofit literacy organization in the United States. RIF's highest priority is reaching underserved children from birth to age 8. Through community volunteers in every state and U.S. territory, RIF provides 4.5 million children with 16 million new, free books and literacy resources each year.
All RIF programs combine three essential elements to foster children's literacy: reading motivation, family and community involvement, and the excitement of choosing free books to keep.
RIF's accomplishments are due in part to the generous support of the U.S. Department of Education, corporations, foundations, community organizations, and thousands of individuals.
Contact Information
Reading Is Fundamental
P. O. Box 7012
Arlington, VA 22204
Phone: 703-671-2284